The Regulation covers nutrition and health claims made on all foods marketed within the European Union.
Food supplements, foods for particular nutritional uses (PARNUTS), natural mineral waters and water intended for human consumption.
- The use of all wording and symbols which imply that a food provides a particular nutritional or health benefit.
- Nutrition and health claims made in commercial communications whether in the labelling, presentation or advertising of foods to be delivered to the final consumer, including communication addressed exclusively to health professionals.
Does not apply to:
Claims made in non-commercial communications, such as dietary guidelines or advice issued by public health authorities and bodies, or non-commercial communications and information in the press and in scientific publications.
Aim of Legislation
To allow consumers to make informed food choices, by ensuring that they receive accurate information and are not misled.
- Claims made on foods must be clear and understandable by the average consumer.
- Claims that exaggerate a food’s expected health benefits and/or are not adequately substantiated by scientific evidence will no longer be permitted.
Advantages for Food Business Operators (FBO)
- Claims authorised under this legislation are harmonised, allowing FBOs to use these scientifically substantiated claims across the EU as marketing tools.
- The investment made by FBOs in ensuring claims they make on food products are authorised and conform to the provisions of the Regulation, is protected as unauthorised claims will not be allowed to be used on foods marketed within the EU.
Guidance on complying with this legislation
Last reviewed: 21/8/2018