Thursday, 09 May 2019
This guide sets out an approach to ensure the correct use of marketing materials and terms which do not mislead the consumer when it comes to labelling Irish whiskey.
This guide will aid in compliance with the rules governing the labelling, advertising and presentation of food as specified in Article 16 of the general food law (Regulation (EC) No 178/2002) and expanded on in Article 7 of Regulation (EU) No 1169/2011 on the provision of food information to consumers (FIC). This guide also sets out the requirements of Regulation (EC) No. 110/2008 on the definition, description, presentation, labelling and the protection of geographical indications of spirit drinks.